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National Speaker Series: Advertising’s Crystal Ball

Presenter: Strata President/CEO, John Shelton
Location: Indianapolis Colts Grille
Date: Thursday, October 10th, 2013
Time: 4:00 - 6:00 pm

Member – $30 (includes 3 drink tickets)
Guest – $30

Seating is limited, so click here to register today.

What happens on Madison Avenue draws headlines, but what occurs on Main Street is what truly impacts the advertising economy. How has Digital advertising shifted the mindset of agency buyers?
When do agencies anticipate a greater spend in Digital than Traditional advertising? Or do they? How has Social Media smashed the concept of a balanced media mix?
Will YouTube be a broadcast TV killer? What obstacle is causing a major logjam in what should be a smooth advertising buying/selling process?

STRATA President/CEO, John Shelton discusses some intriguing findings of the STRATA Survey and his sneak peek into the latest poll may surprise you.
Shelton’s presentation will go beyond the numbers and point out startling trends that greatly impact buyers and sellers.

Are you adequately prepared for this ever changing advertising landscape?

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